Tag Archives: New

What Harley-Davidson Can Teach Small Businesses About Targeting New Customers

Harley-Davidson is an iconic American brand. But it still faces its share of troubles. Slowing profits in recent years have led the brand to take on a new, lofty goal — building the next generation of riders. Matthew Levatich, CEO of Harley-Davidson, recently shared some of the objectives under this broader goal. Those include growing the company’s customer base in ... Read More »

Sony’s new PlayLink brings mobile and console gaming together

Update: We’ve had a chance to try four of the five games Sony is releasing for PlayLink out for ourselves on the show-floor at this year’s show. Check out our impressions of That’s You!, Hidden Agenda, Frantics, and Knowledge is Power down below.  Article continues… At its E3 conference this year, Sony has announced a new collection of smartphone-controlled games ... Read More »

iOS 11 Gets New Accessibility Controls, Support New Photo and Video Formats to Save Storage

The list of new features introduced with iOS 11 keeps on getting longer as we discover more about the operating system with its developer preview. With the new iteration, Apple has added new accessibility controls to make its mobile platform even more convenient for users with disabilities. Further, the Cupertino-based company has introduced support for new HEIF and HEVC camera ... Read More »

Elle Australia’s new, world-first fashion cover starring Margaret Zhang was shot on an iPhone

Elle Australia has unveiled a new issue with a cover and fashion spread shot entirely on an iPhone. In a world-first for a fashion publication, Australian photographer Georges Antoni captured digital disruptor Margaret Zhang using an iPhone 7 for the June issue, on stands on Monday. Fashion consultant Margaret Zhang as she appears in the new issue of Elle Australia, on ... Read More »

Parenting: working dads at centre of new family research

Children see spending time with their fathers as ‘special and unique’. There’s no aptitude test for fathers, no mandatory training or licensing system to ensure all dads are good dads. No; for this role, laws and regulations give way to nature and nurture, a miracle of love expected to close the loop on a picture-perfect family. It’s assumed young men ... Read More »

Google Maps Home Screen Redesigned for India, Gets New ‘Quick Actions’ Menu

Google update will bring new features to the home screen, specifically designed for users in India. The home screen now has a new Quick Actions menu for shortcuts that allows you to see directions, saved offline routes, and map details all in one tap. Google also claims that the home screen loads much faster for users to make the most ... Read More »

Coca-Cola to axe 1,200 jobs as it shifts to new cluster model

Marketing jobs could be at risk as part of Coca-Cola’s plans to axe 1,200 jobs. The cuts are part of wider plans to restructure the business around five “strategic clusters” as it looks to transform into a consumer-centric total beverage company. Speaking on an investor call this afternoon (25 April) following Coca-Cola’s quarterly results announcement, incoming CEO James Quincey said ... Read More »

Harry Styles showcases his new solo direction on US television

Harry Styles showcased his new music on the US TV show Saturday Night Live 16 April 2017 10:15AM Harry Styles poked fun at his new solo career as he impersonated Mick Jagger on Saturday Night Live. The One Direction star mimicked the Rolling Stone frontman for a sketch on the US comedy show, where he also showcased some of his ... Read More »

Digital marketing calendar Old wine in a new bottle

In today’s digital world, we often come across clients who feel their marketing strategy is in place but the execution is ‘just not happening’. More often than not, their sentiments are echoed by the various agencies working on the brand as well. In our opinion, in spite of hard work, the results are sub-optimal because there is no over-riding digital ... Read More »

British Vogue appoints Edward Enninful as new editor

Edward Enninful’s career in fashion began when, as a 16-year-old taking the tube to school, he was stopped by the influential stylist Simon Foxton and asked if he’d thought about modelling. Almost three decades later, the journey that began on the Hammersmith and City line has brought Enninful to the very pinnacle of the fashion world, after British Vogue announced ... Read More »