Tag Archives: Boring

How To Cure Boring Healthcare Advertising

Every year, the healthcare industry pours billions of dollars into advertising and marketing ($9.7 billionĀ in 2015, according to research), making it one of the top 10 biggest ad spenders in the U.S. This trend replicates around the world, causing every agency professional to rub their palms together when they get a healthcare account. However, somehow this segment seems to be ... Read More »