Tag Archives: Brand

How MarTech can turn festive marketing into profits for any brand

With great diversity comes a great number of festivals. Festivals in India are like hotspots of emotion and celebration laid out throughout the year. And it’s important for marketers to leverage these emotions – in one way or another – to make their products/services a part of these celebrations. Sounds like a good idea, right? Unfortunately, every marketer out there ... Read More »

Google Most Trusted Internet Brand in India: TRA

Online search engine Google is the most trusted Internet brand in India, followed by Facebook, a report said on Wednesday. “With 1.2 trillion searches per year, it (Google) has become the first port of call for all things on the Internet,” the TRA Brand Trust Report 2018 said. It further said: “Facebook, ranked second in the list, has been steadily climbing the trust ... Read More »

Proving the media wrong is part of Trump’s brand. He just proved the media right.

Washington Post national security reporter Greg Miller explains what President Trump’s potential disclosures to Russian officials means going forward. (The Washington Post) When you’re a billionaire, it isn’t easy to be a convincing underdog. Yet Donald Trump pulled it off in 2016 by constantly telling voters that he was going to prove wrong a national press corps that doubted his ... Read More »

iPhone Most Reputed Mobile Phone Brand in India, Followed by Samsung, Micromax: Survey

Apple’s iPhone has been named as India’s most reputed mobile phone brand, followed by Samsung and domestic brand Micromax. According to a report India’s Most Reputed Mobile Phone Brands 2017 by media analytics company BlueBytes, in association with business intelligence company TRA Research, Apple’s iPhone has the highest positive media appearances in terms of sheer volume. Samsung Mobile had a ... Read More »

OnePlus 3T Tipped to Sport the Brand New Sony IMX398 Sensor

OnePlus is expected to launch the OnePlus 3T variant sometime in December, and the smartphone is pegged to sport an upgraded processor and run on Android 7.0 Nougat. Now, the latest leak hints that the OnePlus 3T will also sport the brand new Sony IMX398 rear sensor. According to TechUpdate3, the upcoming OnePlus 3T will come with a 16-megapixel Sony ... Read More »

Skype for Linux Gets a Brand New Client

Microsoft’s Skype on Wednesday announced a new client for Linux with an updated user interface and one that allows you to share files, photos, and videos, as well as send a wide range of new emoticons. Skype already had a client for Linux but instead of providing an update to the dated client, it decided to release a separate client ... Read More »

Shubhangi Atre, the brand new Bhabiji, ‘Hopes to Recreate the equal Magic’

  Actress Shubhangi Atre, who replaced Shilpa Shinde as Angoori bhabi on the popular television show Bhabi Ji Ghar Par Hai!, said that she is extraordinarily excited and equally apprehensive to play the broadly popular man or woman. “i am extremely excited and similarly worried on being selected to play one of these stunning character on tv. The display has ... Read More »

Will Apple’s FBI Tussle Take a Bite Out of the Brand?

The revelation that the FBI was able to break into a secured iPhone without Apple’s help won’t take a bite out of Apple’s brand reputation, but consumers will be looking for security improvements soon. The Apple brand has already withstood worse. In 2014, hackers posted nude photos of Jennifer Lawrence and other celebrities after guessing their passwords and breaking into ... Read More »

Amazon Named India’s Most Trusted Online Shopping Brand: TRA

World’s largest e-retailer Amazon is India’s most trusted online shopping brand followed by home-grown Snapdeal and Flipkart, a survey said. Other firms to figure in the top 10 trusted online shopping brands are eBay, Myntra, Yepme, Jabong, Naaptol, Shopclues, and Askmebazaar. The survey was conducted among 2,500 respondents – aged 21 to 50 years – across 16 cities and its ... Read More »

Samsung Mobiles Named India’s Most Trusted Brand: TRA

Leading Korean smartphone maker Samsung Mobiles is India’s most trusted brand followed by Sony and LG, according to survey launched in Kolkata on Thursday. As per the ‘Brand Trust Report India Study 2016’ issued annually by the TRA, the top five most trusted brands are Samsung Mobiles, Sony, LG, Nokia and Tata. Automobile major Honda are at six followed by ... Read More »