Tag Archives: Custom

One size fits all marketing v/s custom made: Beyond stereotypes of segments and digging deep

What is the most effective way for a brand to reach its consumer? And what defines how they build not just effectiveness but rather do so with authenticity in the consumer’s life? This is the number one question in the marketers’ mind set. And there was a time this was done in a simpler and wider form through just print ... Read More »

iPhone 7 Launch: Apple’s New AirPods Said to Use Custom ‘Bluetooth-Like’ Technology

  Apple is set to officially unveil the iPhone 7 and iPhone 7 Plus just hours from now, and one of the big changes is the expected absence of the 3.5mm audio jack. To compensate for it, Apple is bundling Lightning-powered EarPods with the smartphone. In addition, the company is also reportedly working on wireless headphones called ‘AirPods’, to give ... Read More »

OnePlus 3’s Dash Charge Feature Can Now Work With Custom ROMs

In June, Dash Charge functionality was introduced for the first time in a OnePlus smartphone with the launch of OnePlus 3. When the smartphone’s 3000mAh battery is charged via the Dash Charge adapter, is it said to charge up to 60 percent in 30 minutes. The phone’s fast-charging feature in particular was praised by a lot of phone critics. However, ... Read More »

Google Launches Custom Live Cases for Nexus Smartphones

Google on Thursday introduced custom Live Cases for Nexus smartphones. From now on, LG Google Nexus 5X, Motorola Google Nexus 6, and Huawei Google Nexus 6P users can customise their own cases via the Google Store. The custom Live case has been priced at $35 (approximately Rs. 2,300). Kari Clark, Senior Manager, Live Cases, in a blog post said that ... Read More »

Harley-Davidson 1200 Custom First Ride Review

There’s something about a Harley-Davidson motorcycle. You may be the kind who totally lusts for one, or you may be the other kind who doesn’t set much store by these shiny, metal cruiser motorcycles. Truth be told, you can’t ignore a Harley. And this – the 2016 Harley-Davidson 1200 Custom is the latest addition to Harley-Davidson India’s stable of iron ... Read More »

Harley-Davidson 1200 Custom First Ride Review

There’s something about a Harley-Davidson motorcycle. You may be the kind who totally lusts for one, or you may be the other kind who doesn’t set much store by these shiny, metal cruiser motorcycles. Truth be told, you can’t ignore a Harley. And this – the 2016 Harley-Davidson 1200 Custom is the latest addition to Harley-Davidson India’s stable of iron ... Read More »

Lady Gaga Wore a Custom Gucci Suit to Sing the Super Bowl National Anthem

Lady Gaga singing the National Anthem at Super Bowl 50 at Levi’s Stadium on Sunday. Photo: Sean M. Haffey/Getty Images What better way is there to honor the grotesquely American tradition that is the Super Bowl than by wearing an Italian designer head-to-toe? Just ask Lady Gaga, who wore a custom Gucci ensemble to perform the National Anthem at Sunday’s ... Read More »