Tag Archives: RedSeer

Flipkart, Amazon digital marketing strategy paying off: RedSeer study

At least 70% of respondents got to know of Flipkart, Amazon sale events through low-cost digital channels such as social media, says RedSeer study. Photo: Aniruddha Chowdhury/Mint Bengaluru: The shift towards digital marketing from traditional advertising by online retailers Flipkart and Amazon is working out well as awareness of this year’s sale events—The Big Billion Days and Great Indian Festival—has increased ... Read More »