Tag Archives: Social

Channelising social chatter: What is the potential of social media listening and analytics?

Social media listening is beyond customer service; it is direct feedback on the brand, product and customer satisfaction. By Raman Mittal Every brand has a customer base on social media, which means there will always be conversations around the brand. And if brands don’t measure these conversations, they are missing out on a big chunk of insights that could be ... Read More »

US demands social media details, email addresses for 5 yrs from visa applicants

Nearly all applicants for US visas will have to submit their social media details under new rules by the State Department. The State Department regulations say people will have to submit social media names and five years’ worth of email addresses and phone numbers. When proposed last year, authorities estimated the proposal would affect 14.7 million people annually. Certain diplomatic ... Read More »

Social Media Died When It Stopped Being Social And Became Just About Making Money

The hullabaloo over the article written by one of the co-founders of Facebook, Chris Hughes, calling for Facebook to be broken up and regulated, so as to limit its pernicious effects on society and democracy, which Nick Clegg, the company’s Vice-President of Global Affairs and Communications and former Prime Minister of the UK, has already answered, has produced an unexpected but very meaningful idea: there’s ... Read More »

Google begins shutting down its failed Google+ social network

Google has officially started the process of shutting down and deleting all consumer accounts on its Google+ social network platform, bringing an end to the company’s attempt to directly compete with the likes of Facebook and Twitter. “The shutdown is underway as of this morning,” a Google spokesperson confirmed to The Verge by email on Tuesday. Google+ is being phased out due ... Read More »

How to Protect Your Small Business from Social Engineering Attacks

No business is safe from social engineering attacks, that includes small businesses. Believing that their company isn’t a possible target is the first mistake that makes small businesses vulnerable. They assume that cyber attackers are only looking at large corporations as prey. True, these big companies provide a bigger target, but cyber attackers don’t discriminate. One should also take into ... Read More »

Growing a Multi-Million Dollar Business with a DIY Social Strategy

One of the biggest complaints about social media marketing and advertising is lackluster ROI, or at least difficulty in accurately measuring or attributing social ROI.  While intelligently architected multi-channel digital campaigns have gotten much better at uncovering and reporting value and clear return – it often requires expert knowledge in multiple specialty areas such as design, search, re-targeting display, and ... Read More »

Blaming social media for child angst? It’s only half the picture

 Illustration by Nate Kitch Nothing turns a parent’s heart inside out like the unhappiness of a child, and your own helplessness in the face of it. When they were tiny, it was all so much easier. Toddlers can turn from sunny to inconsolable in a second, but are equally miraculously restored by a nap or a box of raisins. The ... Read More »

Tuesday briefing: ‘Social media behaves as if it is above the law’

Top story: Facebook, Instagram told to shield young minds Good morning, Warren Murray here with your primer at the gates of dawn. Feelings of inadequacy driven by social media are driving a loss of hope in life among new people, a study suggests. The government has signalled it will make social media firms sign a legally binding code of conduct ... Read More »

Social media firms warned they could be blocked over suicide content

Social media firms could be banned if they fail to protect children from suicide and self-harm material, the Health Secretary has warned. Matt Hancock said Parliament had the power to block access to the social networks and that the Government “must act” if tech companies failed to purge their sites of such images and videos. His comments come as a Daily Telegraph investigation ... Read More »

Use Of Multiple Social Media Platforms Linked To Depression: Everything You Should Know

We all have multiple social media platform apps installed on our phones. Some of the most common social media apps which people use include Facebook, Whatsapp, Instagram and Snapchat. A lot of time is spent (often wasted) on browsing through social media feeds. And if a recent study is to be believed, using multiple social media platforms can lead to ... Read More »