Tag Archives: Spend

Digital ad spend in regional media set to grow to $3 billion by 2023 as internet user base swells

Fuelled by a growing base of online users, digital advertising spend in the regional media is set to grow from $300 million in 2018 to $3 billion by 2023, said a report titled ‘Vernacular is NOW, not the future’ by RedSeer Consulting. Facebook and Google currently account for 80 per cent of Indian digital advertising spend. According to the report ... Read More »

Foxconn’s Sharp to Spend $570 Million on Oled Panel Production

Japan’s Sharp Corp said it will spend $570 million (roughly Rs. 3,792 crores) on its organic light-emitting diode (Oled) screen business – one of its first major investments since it was taken over by Taiwan’s Foxconn although the amount pales in comparison to efforts by South Korean rivals. Manufacturers of consumer and other electronics are gradually shifting towards Oled screens which are ... Read More »

LG Says to Boost Marketing Spend in G5 Sales Push

Smartphone maker LG Electronics Inc plans to boost marketing spend in a bid to lift sales of its new flagship handset, the South Korean firm’s mobile division chief said. LG is trying to establish itself as a top smartphone player with the G5, which was unveiled at the Mobile World Congress in Barcelona on Sunday and praised by industry experts ... Read More »

LG Says to Boost Marketing Spend in G5 Sales Push

Smartphone maker LG Electronics Inc plans to boost marketing spend in a bid to lift sales of its new flagship handset, the South Korean firm’s mobile division chief said. LG is trying to establish itself as a top smartphone player with the G5, which was unveiled at the Mobile World Congress in Barcelona on Sunday and praised by industry experts ... Read More »