Tag Archives: Tools

Facebook rolls out new video tools, plus Instagram and IGTV scheduling feature

Facebook  on Monday announced a number of updates aimed at video creators and publishers, during a session at the International Broadcasting Convention (IBC) taking place in Amsterdam. The updates involve changes to live video broadcasting, Facebook’s Watch Party and Creator Studio, and they include enhancements to tools, expanded feature sets and improved analytics, among other things. The highlights include better ways ... Read More »

TAM Media Research, Israeli firm develop digital advertising measurement tools

TAM Media Research, along with Israel-based business intelligence solution provider BI Science, has unveiled Digital AdEx, a service to monitor and provide information on advertisements across more than 3,000 digital publishers. “We have been working with BI Science for over a year on Digital AdEx,” TAM Media chief executive LV Krishnan told ET. “We soft-launched the service a few months back, and ... Read More »

Twitter, Facebook Launch Tools to Track Advertising

Twitter on Thursday made it easier for users to identify political campaign ads and know who paid for them, as social media platforms faced the threat of US regulation over the lack of disclosure on such spending. The microblogging site launched ‘Ads Transparency Center’ to allow anyone to view ads that have been put on Twitter, with greater transparency about US federal election ... Read More »

Google Says Nik Collection Photo Editing Tools Will Longer Be Updated

HIGHLIGHTS Google made Nik Collection completely free last year The search giant acquired Nik Software back in 2012 Nik Software was also the creator of Snapseed Google brought ample delight to professional photographers last year as the search giant made its set of photo editing tools – Nik Collection – completely free of cost from its price tag of $150 ... Read More »

How CMOs Select The Marketing Tools They Use

The world of marketing has become incredibly complex. On top of it, the number and type of marketing tools CMOs have to choose from has exploded. It’s simply not easy to understand where to turn to identify and pick the best tool to solve specific problems. To better understand the tools that leading CMOs use at work and where they ... Read More »

Build 2016: Microsoft Announces New Free Development Tools

Technology giant Microsoft has unveiled new free development tools for its developers including those in India to help them easily build apps and reach the largest possible number of customers. On the second day of its annual developers’ conference ‘Build 2016’ in San Fransisco, Microsoftannounced the new free development tools which include new cloud services, developer tools and productivity extensions, ... Read More »