Tag Archives: Success

Here’s why the demand for diversity is driving digital marketing success

American society isn’t just more diverse than it’s ever been – that diversity is now highly visible. More than ever, consumers are demanding marketing that pays attention to representation and shows the American public as it is: A huge and varied spectrum of races, bodies, genders and socioeconomic classes. It’s understandable that some companies are struggling with these new standards – after all, things ... Read More »

Three Key Success Metrics Every Small Business Owner Should Focus On

Your small business is up and running, and you have a product or service that you’re excited about. How do you boost your chances of building a venture that will last for the long term? A government statistic shows roughly 40% of Australian businesses fail within the first four years. Over the years, I’ve identified three elements that seem to ... Read More »

How can startups take the nearest exit to success

India is working hard to be counted as a mature startup hub globally. The question is whether this reputation would still hold true if the ecosystem does not see a constant stream of healthy exits across sectors. At a global level, India can be counted among the top few when it comes to startup exits. According to YourStory data, a ... Read More »

4 Success Tips From Small Businesses That Are Doing It Right

Sometimes the most valuable advice comes from your fellow entrepreneurs, not the CEO of a Fortune 500 company. At Facebook, we know that behind every business is a person, and behind every person is a story – with insights and advice to share. That’s why we created the Small Business Council which consists of entrepreneurs who share a common belief ... Read More »