Business

Invest in debt funds for at least 3 years for income tax benefit

consider at least a three-year time frame for getting better post-tax returns from your debt fund investments. Photo: iStock MORE FROM MONEY » Once-Iffy US-focused pot stocks are becoming investor darlings Axis Bank m-cap erodes by ₹4,709 crore after Q1 results India’s Q1 fiscal deficit at 68.7% of 2018-19 target Can standardisation of exclusions in health insurance policies help customers? ... Read More »

Axis Bluechip Fund bests rivals by staying clear of momentum stocks, mid-caps

Axis Asset Management Co manages around $12 billion in assets. Photo: Bloomberg Sticking with financial stocks and not chasing returns has helped Axis Asset Management Co. to ride the wave of volatility in Indian markets that has hammered many of its competitors. The Axis Bluechip Fund is up 25% over the past year, beating nine index funds and 35 other ... Read More »

ITR filing AY2018-19: Check your income from other sources

Here are the sources of income chargeable to tax and details of income from other sources and tax exemptions allowed under them. Graphic: Mint The income tax return filing due date for assessment year 2018-19 is less than a week away, and if you haven’t already filed your ITR, you better hurry. Kartikey Kulshrestha, 23, a Delhi-based lawyer, who is ... Read More »

Why empowered marketers will own the customer experience by 2020

By 2020, customer experience is expected to overtake both price and product as a key brand differentiator. A 280-character Twitter post, Instagram snap or Facebook update from a disgruntled consumer can destroy a brand’s long-built reputation and performance in an instant, so brands must deliver a consistent, connected, competitive customer experience. Those businesses that get this right are rewarded: 68% of ... Read More »

This New Marketing Skill Is Not What You Think

egShutterstock People are a company’s greatest asset. It’s not the structure, processes, or departments – it’s the human beings. Individuals who walk in the door and ride up the elevators each day represent a distinct competitive advantage. Businesses operate at a deficit without great talent. Although most agree that having the right talent is everything, some businesses underinvest in talent development (particularly when it comes ... Read More »

How Businesses Can Use Mobile Marketing to Their Advantage (Infographic)

The marketing industry isn’t the same as it was 10 years ago. And much of that is thanks to the rise of smartphones. Today’s marketing initiatives go far beyond print ads and desktop computers, and it’s more important than ever to have a mobile marketing campaign in place for your business. If you’re feeling stuck, there’s no need to worry. With a ... Read More »

Who can claim tax benefit on interest paid on education loan?

The advantage of an education loan is that if the parent doesn’t have money, the loan can be repaid after the child completes the course and gets a job. Photo: iStockphoto Education costs are spiralling. The fee for a masters or diploma in management from premier institutes can be about ₹ 25 lakh, while many private medical institutes charge about ... Read More »

Administrative Support, Customer Service and Sales Top Most Popular Jobs at Small Businesses

Small businesses may not be adding jobs at the rate bigger companies are right now. But they are growing and adding new jobs to the economy. What jobs are getting filled at America’s small businesses, however? To find out, leading jobs site Indeed.com  looked at the job categories with the most clicks over the last three months. The most popular ... Read More »

30 Businesses that Are Rocking Social Media

Social media marketing isn’t enough these days. You also need social media marketing that stands out. Below are some of the most unusual social media campaigns for businesses large and small. Read this entire list of some of the best social media marketing examples and you’ll find some very clever campaigns and ideas that perhaps you can use in your ... Read More »

11 Unusual LinkedIn Hacks Used by the Pros

Through the years, LinkedIn continues to grow as a platform to generate quality leads for businesses. In fact, 80% of B2B leads come from LinkedIn, and fully 79% of B2B marketers say that Linkedin has been an effective avenue for lead generation. Whatever your business goals are, whether to have wider visibility, to increase product sales, to improve customer service or to grow brand awareness, there is so ... Read More »