Tag Archives: The

Media reboot: the real story is the rise of data

Experienced journalists are also enrolling on postgrad courses for data training. Photograph: artiemedvedev/Getty Images/iStockphoto Back in the day, if your shorthand didn’t stretch to 100 words a minute, your chances of landing a journalism job were sketchy. These skills are now pretty much redundant – better to know how to whip up a frenzy on social media, build an interactive ... Read More »

Good news for job-seekers! 1,286 openings in Amazon India, the highest in Asia-Pacific

There is some good news for individuals looking for jobs in India. Amazon India has as many as 1,300 vacancies in the country, which is the highest in Asia-Pacific as mentioned on its website. The openings in India are also three times as much as those available in China. Only Germany has as many openings as India, outside of Amazon’s ... Read More »

Conspiracy theories and the media

Conspiracy theories involving powerful forces orchestrating global events have a long history. Ideas that Jews, Freemasons, the Illuminati, lizard people or aliens are secretly running world affairs have been around for centuries. But in the past year conspiracy theories have been taking centre stage in mainstream politics both in Europe and the United States and have also been linked to deadly crimes. Hungarian Prime ... Read More »

How Sony’s ‘Spider-Man: Into the SpiderVerse’ uses AR to put a new spin on a beloved superhero

Sony Pictures Miles Morales leaps from a building in ‘Spider-Man: Into the Spider-Verse’ There’s a new Spider-Man on the block, and his concept of high technology doesn’t involve an automated costume. In the age of the blockbuster movie, it’s a given that extravagant special effects are a big part of driving the narrative. With its wildly successful “Avengers” franchise, Marvel ... Read More »

How Alexa Is Changing The Future Of Advertising

Now that brands have had quite a bit of time to get accustomed to voice, it seems like it’s only a matter time before Amazon offers advertising through its popular Alexa platform. There were rumors early this year that the retail and tech giant was testing ad delivery through deals with Clorox and Proctor & Gamble, Amazon has denied them ... Read More »

Are Advertisers Losing Sight Of The Customer In The Digital Era?

Steve Harrison is a legendary copywriter, creative director, and author who has seen the advertising world go through peaks, troughs, and total reconstruction. We spoke to him about leading teams through upturns and downturns, about exploitation and fast turnover during the digital uprising, and about his love for simple, problem-solving advertising that puts the customer first. Hough: Throughout your career, ... Read More »

Why we can’t give up on the ‘science’ of advertising

Advertising has, historically, employed few scientists, but in spite of this it has also been an industry that has often used theories and ideas that have the appearance of science as part of its armoury of tools to impress clients and sell more ads. Today, every planner worth their salary is expected to have a point of view on Byron ... Read More »

The Physician/Patient Relationship Is Critical To Exceptional Healthcare

A lot of attention is being paid lately to the use of artificial intelligence in healthcare. There is not question that artificial intelligence and related technologies will significantly benefit patients in many ways and transform aspects of medicine. That said, it is a serious mistake – in any way – to discount the extreme importance and value of the physician/patient ... Read More »

The best home loan rates being offered right now

A home loan is among the cheapest loans available. Photo: iStock A home loan is probably the biggest loan that one takes. Not only in terms of the loan amount, but also tenures, which can be 15 years or more. The total final amount that one pays can be double of what was borrowed. But a home loan is among ... Read More »

PUBG Mobile Now Has 3 Million Players in the US, Most on Android: Report

HIGHLIGHTS PUBG Mobile now has 3.1 million US players Out of those, 1.7 million are on Android PUBG Mobile recently achieved 100 million downloads In a new development, the popular PlayerUnknown’s Battleground (PUBG) mobile game has managed to achieve three million players in the United States. According to the latest data from analytics platform App Ape, the PUBG Mobile game has crossed ... Read More »