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Government launches SWADES to tap skill set of out-of-job Indians returning from abroad

NEW DELHI: The Centre has launched a skill-mapping exercise of the citizens returning to the country under the Vande Bharat Mission. Called SWADES (Skilled Workers Arrival Database for Employment Support), the joint initiative by the ministries of skill development & entrepreneurship, civil aviation and external affairs aims to create a database of qualified citizens so as to tap their skill ... Read More »

Job Loss: How NBFCs lend money to first-time borrowers with no credit record?

NBFCs are actively working out for technology-based solutions to disburse small ticket size loans to people having no credit history. With the economic activities coming to a standstill during the nationwide lockdown imposed to contain the spread of highly contagious Novel Coronavirus COVID-19, many people, especially those working with unorganised sectors, have lost their jobs. During this moment of crisis, ... Read More »

Job losses for 20.5 million Americans herald more pain to come

The U.S. unemployment rate in April could hit 15% — a number not seen since the end of the Great Depression. (AP Photo) It took just one month for the labor market in the world’s largest economy to capsize. It will take longer for the damage to be fully realized. In the harshest downturn for American workers in history, employers ... Read More »

TCS says will honour all new job offers, including to 40,000 new graduates

Shares of Tata Consultancy Services Ltd rose as much as 7.9% on Friday as investors shrugged off the software service firm’s warning on coronavirus risks to focus on sales wins and its promise to push ahead with hiring this year. Mumbai-based TCS saw consolidated revenue for the fourth quarter grow 5.1 percent to ₹39,946 crore. The company, which reported fourth ... Read More »

The Advertising Industry Must Act Now To Help Combat The Coronavirus

During this very challenging time, where is the coordinated leadership from the advertising industry? The advertising experts know how to effectively capture our attention, and communicate a convincing message? Jonathan Bernstein of Bloomberg Opinion points out that although there have been “… some quality PSAs already” we could use a “… more systematic effort….” We hear from the basketball star Steph Curry ... Read More »

How in-app advertising is being leveraged to attract consumer attention

Everything the consumer does today is simply a tap and a swipe away on their smartphones. There is an app for everything and they are an integral part of a consumer’s daily routine. It is no longer just an urban phenomenon, according to GroupM and MMA’s ‘Mobile Marketing Ecosystem Report 2020’ in both rural and urban India, 99% of users ... Read More »

Amid coronavirus outbreak, VC firms tell startups to brace for uncertainty

Bengaluru: As Covid-19 continues to spread across the world and in India, creating curbs on travel and large business events, venture capital (VC) firms are advising startups and their portfolio companies to conserve cash and spend less, and brace for a possible uncertain fund-raising environment. “What we are witnessing is possibly a once-in-a-lifetime event, which will, almost certainly, deliver the global economy a ... Read More »

LinkedIn makes all job interviews virtual due to coronavirus

LinkedIn is informing job candidates that they have the option to conduct their interviews virtually or delay it until an unspecified date in the future out of caution for the ongoing novel coronavirus outbreak, according to an email sent to one applicant from LinkedIn’s staffing team. “In light of the recent coronavirus outbreak and with everyone’s health being LinkedIn’s #1 ... Read More »

How to Create a Successful Influencer Marketing Campaign

When you’re planning how to create a successful influencer marketing campaign, there are many factors that come into play. From what influencer marketing is in 2020 to what to include in an influencer marketing contract to whether you need an influencer marketing platform, it can be overwhelming to plan a strategy that is right for your brand. The buzz around influencer marketing is echoing loud ... Read More »

Holding on to a job after age 50 isn’t always easy

You have 15 or fewer years until retirement, you have a sound retirement financial plan that is adequately funded, and you’re counting down the years. And then, out of the blue, you’re let go. Your retirement financial plan becomes suddenly irrelevant, since it had assumed several more years of peak earnings, along with commensurately larger contributions to your 401(k). Your ... Read More »