Tag Archives: Why

Why B2B Startups Fail – And How to Prevent It

Why do startups fail in the B2B world?  Any number of reasons.  Today we’re going to take a look at some of the main reasons, and more importantly, what you can do about it. The numbers are daunting.  Startup failure rates indicate 50% of small businesses are out of business within five years. However, rather than focus on the negatives, you ... Read More »

Meet the Food Doctor: Nutritionist Ian Marber says fat is good for us. Here’s why

A quick glance through widely regarded UK-based nutritionist Ian Marber’s Twitter feed confirms his obsession with all things healthy: kimchi rice, avocados, basically everything low-carb and gluten free. He is known for his no-nonsense health advice and myth-busting tips on social media. So, my first question to him was about the biggest health industry lie. “It’s a myth that fat ... Read More »

Here’s why sharing a drink with your teenager won’t protect them from heavy drinking

If you think that sharing a peg with your teenaged son or daughter may teach them how to deal with alcohol responsibly and protect them from engaging in heavy drinking, you may be wrong. Instead, the practice may lead them to addiction, researchers have warned. Adolescents’ alcohol consumption, which is the leading factor for death and disability in teenagers globally, ... Read More »

This is why some teens are more likely to undergo an abortion

Teenagers who’s mothers had abortions earlier are more likely to undergo abortions, a new study has warned. According to the researchers, in developed countries, about 6.7 million abortions are performed every year, with a large proportion of teens aged 19 or younger. In Canada, the teen pregnancy rate is 28 per 1,000, with more than 50 % of these ending ... Read More »

Why Intelligent Disruption in Advertising Will Be the Most Important Trend of 2018

Intelligent disruption will change the way the ad industry functions. Getty Images As we begin another year, is there a phrase or thought that the advertising industry can focus its attention on as we enter 2018? I submit to you two words: intelligent and disruption. According to Merriam-Webster, disrupt is, “to break apart, to throw into disorder, to interrupt the ... Read More »

Why You Should Consider the Best Material Handling Equipment Financing

There are lots of different reasons as to why you may want to choose to finance your material handling equipment. For most, it is simply a case of the equipment being far too expensive to purchase outright. Let’s take a look at the 20 key benefits of the best material handling equipment financing options. 20 Reasons to Choose the Best ... Read More »

Why Tencent wants to be more like Facebook in advertising

Hong Kong/Shanghai: Tencent Holdings Ltd’s rise into a $500 billion company was fuelled by a culture of internal competition, where teams raced against each other to make ideas work. To become an advertising powerhouse like Facebook Inc., the internal barriers are starting to come down. The seven main business units of China’s largest company are working to synchronize data and study ... Read More »

When I Turn Down The Job Offer, Should I Tell Them Why?

Dear Liz, I recently received a job offer for a Marketing Analyst job. Last night I decided to turn it down. I was conflicted about the decision. The job pays more than any job I’ve held so far. The people were friendly enough but every time I visited their facility (three times total) I saw and heard more disturbing signs about ... Read More »

Why organic and vegan diets are trending among to-be brides

Ahead of their wedding day, young women are opting for preservative-free products for a long-lasting glow and balanced health. The Indian wedding sector is reportedly estimated to be around $40-50 billion in size. So, it turns out to be an important market for many brands. Sheena Jain, founder of the fresh almond milk brand SAIN, says the uptrend of going organic ... Read More »

Why won’t my doctor give me antibiotics?

Public Health England is urging GPs to reduce the prescribing of antibiotics and if I’m honest, I think they have good reason to do so.In recent years we have seen the emergence of far too many resistant bacteria. Many of you will have heard of MRSA (methicillin resistant staphylococcus aureus) and C. Diff (clostridium difficile), which are both serious infections ... Read More »