Tag Archives: as

Amol Dighe joins Madison Media as CEO, Madison Media Ultra & Head Investments

Madison Media has announced yet another senior level appointment of Amol Dighe as Chief Executive Officer, Madison Media Ultra and Head Investments based in Mumbai. Dighe will look after the agency’s Madison Media Ultra unit which handles Godrej and Marico accounts. In addition, Dighe will be Head of Investments for Madison Media Group. Dighe is a seasoned media professional with ... Read More »

BE Exclusive: Creativity at test as FSSAI pushes new advertising norms

How far one can go with creative advertising when getting ‘hurt’ becomes a new normal? The recent ad campaign by Surf Excel on Holi celebrations saw a huge backlash after Twitteritis went all out criticising the ‘misleading’ ad causing ‘hurt’. The ad later disappeared silently. Creating successful advertising campaigns under the regulatory framework was already difficult with brand ambassadors even facing prosecution ... Read More »

Tuesday briefing: ‘Social media behaves as if it is above the law’

Top story: Facebook, Instagram told to shield young minds Good morning, Warren Murray here with your primer at the gates of dawn. Feelings of inadequacy driven by social media are driving a loss of hope in life among new people, a study suggests. The government has signalled it will make social media firms sign a legally binding code of conduct ... Read More »

Won’t allow Indian content as it damages our culture, says Pakistan Supreme Court

Indian TV shows have been banned in Pakistan. Pakistan’s Chief Justice Saqib Nisar on Wednesday said that the country’s Supreme Court will not allow Indian content to be shown on Pakistani TV channels as it “damages our culture”. Nisar’s remarks came as a three-member apex court bench heard an appeal filed by the Pakistan Electronic Media Regulatory Authority (Pemra) against ... Read More »

GST Council Meet: Relief for common man as rates slashed for several goods

Finance Minister Arun Jaitley addresses media after 31st Goods and Services Tax Council meeting. (Photo: PTI) The Goods and Services Tax Council on Wednesday slashed tax rates for 23 commonly used items that have been reduced from 18 per cent to 12 and 5 per cent respectively, said Puducherry Chief Minister V Narayanasamy. The fresh rate rationalisation is the government’s ... Read More »

How To Position Your Company As A Media Rock Star

Fifty years ago, The Byrds offered some sage advice for anyone who wanted to be a rock star: “Take some time and learn how to play.” When it comes to media relations, today’s growing tech companies can benefit from that maxim. It’s natural for emerging businesses to want name recognition and star status — at least with their investors, boards ... Read More »

Body image issues are affecting young kids as well, here’s why

Having issues with body image is a problem that a lot of people deal with. It mostly stems from unrealistic body ideals. The issue not only affects adolescents and adults, but kids as well. A recent study found a connection between hormones and body satisfaction in young pre-pubescent children. The study examined data from more than 1,100 girls and boys ... Read More »

Geppi’s Entertainment Museum to close as comic and art collection heads to Library of Congress

Geppi’s Entertainment Museum will be closing and its collection will be donated to the Library of Congress. (Kim Hairston, Baltimore Sun video) Geppi’s Entertainment Museum, a pop-culture treasure trove next to Camden Yardssince 2006, will be closing after Sunday, with owner Steve Geppi donating much of his historic collection of memorabilia to the Library of Congress. “As a Baltimorean, you might ... Read More »

Digital addiction can be as bad as substance abuse, can lead to depression

Turns out, digital addiction can increase the feeling of loneliness, anxiety, and depression among people. In a new San Francisco State University study, researchers Erik Peper and Richard Harvey argued that overuse of smartphones was just like any other type of substance abuse. “The behavioural addiction of smartphone use begins forming neurological connections in the brain in ways similar to ... Read More »

Erez Israeli to join Dr. Reddy’s Laboratories as COO

Dr. Reddy’s office in Hyderabad. Erez Israeli will join Dr. Reddy’s on 2 April as COO and global head of generics & PSAI, based out of Hyderabad. Photo: Kumar/Mint Hyderabad:Dr. Reddy’s Laboratories Ltd on Thursday announced the appointment of Erez Israeli, former president and CEO of Enzymotec, as the chief operating officer (COO), succeeding Abhijit Mukherjee, who will retire on ... Read More »