Tag Archives: Can

5 Ways Brands Can Reinvent Their Digital Marketing Strategy

We are all doing our best to cope under the current circumstances, and I believe that within adversity lies an opportunity to change, evolve and adapt. Whether you’re an individual, entrepreneur or brand, the need of the hour is to reassess, rethink and reinvent your approach. While influencers, billionaires and corporations are joining hands to aid those in need, brands need to sustain business activities ... Read More »

How MarTech can turn festive marketing into profits for any brand

With great diversity comes a great number of festivals. Festivals in India are like hotspots of emotion and celebration laid out throughout the year. And it’s important for marketers to leverage these emotions – in one way or another – to make their products/services a part of these celebrations. Sounds like a good idea, right? Unfortunately, every marketer out there ... Read More »

Can The Advertising Industry Stop Perpetuating Harmful Gender Stereotypes?

During the Advertising Week in New York this week, how advertisers respond to gender stereotyping will likely be a topic of discussion. Under the UK’s new gender stereotyping rules that went into force in June, the first advertisements featuring “harmful gender stereotypes” were officially banned last month. What defines ‘harmful gender stereotypes’ and who can decide? Advertisements are now being banned on ... Read More »

How Entrepreneurs Can Start Benefiting From Social Media Batching

Social media, no matter how you feel about it, has become embedded in our daily lives. That’s not always a bad thing. After all, having a presence on social media does have numerous benefits for entrepreneurs. Social media gets the word out about you and your business and helps establish you as a thought leader. It gives you a chance ... Read More »

Here’s How Employers Can Prevent Their Employees From Job Hopping

The days of casually picking a candidate to fill a role at your company and expecting them to stay long-term are over. If you are an employer or manager and you don’t have a strategy to retain your employees, you can’t expect them to stay. Millennials no longer need to apologize for job hopping, so it’s on employers to not only ... Read More »

Twitter Reduces Maximum Number of Accounts Users Can Follow Per Day to 400

You know what used to be a key Twitter “growth hack”? Following a heap of people, giving it a few days to see who follows you back, then unfollowing them all en masse. Rinse and repeat a couple of times per week, and you’ll be on the fast track to thousands of followers. Those followers, of course, likely aren’t engaged ... Read More »

Small business owners can reap the benefits from offering a 401k

 ‘More importantly is that the more your employees put away for retirement, the more you can put away for your retirement.’ Photograph: JGI/Jamie Grill/Getty Images/Blend Images It’s been a big week for retirement plans. On Tuesday, the powerful House ways and means committee unanimously – yes, unanimously – passed a bill that would have a big impact on how employees ... Read More »

Jack Black Bucks YouTube Conventions, But Can He Outlast Them?

Actor Jack Black addresses the audience during a ceremony awarding him with a star on the Hollywood Walk of Fame, Tuesday, Sept. 18, 2018, in Los Angeles. (Photo by Chris Pizzello/Invision/AP)CHRIS PIZZELLO/INVISION/AP On December 21st 2018, Jack Black decided to give YouTube a holiday gift and announced the start of his gaming channel, Jablinski Games, that would “be bigger than ... Read More »

You can now watch ‘Buffy,’ ‘Angel’ and ‘Firefly’ on Facebook

Source: YouTube Three of the most popular TV series from writer and director Joss Whedon are coming to Facebook. All episodes of “Buffy the Vampire Slayer,””Angel,” and “Firefly” will be available to stream on Facebook Watch, the company’s section for series and other premium video content, starting on Friday. Viewers will be able to binge with others real-time using the ... Read More »

Want to prepay your home loan? Here is how you can do it

Home loan borrowers are often in a hurry to prepay their loan. But how easy is it to clear the huge debt well ahead of schedule? Even before they bought their first house in Jaipur in 2008, investment banker Yash Jain and his wife Namrata were determined to repay the Rs 25-lakh loan well before its tenure of 20 years ... Read More »