The transaction, subject to regulatory reviews, is slated to close by mid-2019, HCL Technologies said. NEW DELHI:…
Marketing
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American market research company Forrester revealed the macro trends to look out for in 2019. Brand Equity…
Here are the sources of income chargeable to tax and details of income from other sources and…
By 2020, customer experience is expected to overtake both price and product as a key brand differentiator. A…
egShutterstock People are a company’s greatest asset. It’s not the structure, processes, or departments – it’s the human…
The marketing industry isn’t the same as it was 10 years ago. And much of that is thanks to…
Today, CMOs are spending more time on addressing a wider scope of organizational issues. For example, this may…
Michael Tasner CEO @ No Joke Marketing, a demand generation agency focused on ROI & results. Dad, Former…
HBR STAFF/CHRIS MINERVA/GETTY IMAGES In the past decade, content marketing has become a widely established practice. Companies…
You may be painfully aware of what disjointed data can do to a marketing initiative. If you’re…