Italian super sports car maker Lamborghini expects to nearly treble sales in India in 2019, a year ahead of its previous plans, riding on the back of its new super luxury SUV Urus, a top company official said.
With nine months of the waiting period for Urus for 2019, Automobili Lamborghini India is also confident of becoming the leader in the super luxury car segment of vehicles priced above Rs 2 crore, competing with the likes of Rolls Royce, Bentley apart from other sports car makers, including Ferrari.
“Urus has definitely changed the game for us. We have always said that India has a much bigger potential for this kind of a body style because of the challenges that we face in terms of infrastructure environment of India,” Automobili Lamborghini India Head Sharad Agarwal told PTI.
In January this year, the company had launched the super sports utility vehicle Urus priced at Rs 3 crore.
Last year, the company, which sells super sports cars under Huracan and Aventador range, clocked a sales figure of total 26 units in India.
Agarwal said the demand for Urus has been such that the company will end this year with sales close to two-times that of last year.
“Next year once we have the full availability of the Urus and complete supply, we should be looking at doing close to three times. Initially, we were saying that it will take three years to reach there but the market is moving much faster. That is what it is looking like,” he said.
In March this year, Automobili Lamborgh