In a bid to provide seamless virtual content to its customers, home smartphone maker Micromax on Monday introduced its partnership with Eros international’s virtual platform Eros Now.
“Micromax has been working closer to building its services portfolio to offer comfort and excellent digital revel in to its purchasers. With this partnership, the Eros Now app may be pre-mounted into Micromax’s contemporary smartphones,” the agency said in a declaration.
Eros Now will leverage Micromax’s presence of over 150,000 shops to distribute its content.
“With this partnership, we can amplify our potential to offer leisure on-the-pass, everywhere and every time to Micromax’s new acquisition of three.5 million customers each month and additionally their present base of greater than 30 million connected users,” said Rishika Lulla Singh, CEO, Eros virtual, in a assertion.
users will have access to precise content material on Eros Now with the subscriptions. song enthusiasts can also enjoy individual music tracks and music video playlists the use of the app.
“This promises to make the virtual content material from cinema, films and movies available to our city and rural clients,” introduced Vikas Jain, Co-founder, Micromax Informatics restricted.